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Words of Advice
I also felt that the event could have been more rigorously promoted, particularly during the three market days. It became apparent that the public were not aware of the event taking place in their high street and that they did not understand what it was for. This could have been tackled by posters throughout the town and in shop windows in the lead up and during the event.
TestTown 2015 Participant
The animation of the town centre through pop-ups and performances created a wonderful atmosphere for new and returning shoppers.
TestTown 2015 Host
Eight businesses plus a unit run by school pupils breathed new life into vacant properties in the Bruce Street area for six weeks leading up to Christmas, and graduates from that programme have gone on to set up businesses.