Eight businesses plus a unit run by school pupils breathed new life into vacant properties in the Bruce Street area for six weeks leading up to Christmas, and graduates from that programme have gone on to set up businesses.
Have plenty of time to be on hand during trading as working with lots of stakeholders and businesses is very time consuming. It is key to manage the expectations of the participants e.g. they will not all make lots of money during their first day of trade.
TestTown 2015 Host
I would advertise the event on local radio stations and also in the local newspaper to create local interest in the town to raise awareness of the event. As not everyone who shops in the town uses the internet.’
